Mr. Piech is actively involved in international strategic business development for Porsche Holdings, Europe’s largest automotive retail business, of which he is a major stakeholder. In this function, he successfully spearheaded the entry of Porsche Holding into China in 2004. Mr. Piech is also the founder and Chairman of bScope Venture Partners, a venture capital group based in Shanghai and focused on pre-institutional, seed-stage opportunities in the China. Mr Piech is a branding and marketing expert with years of experience in Japan (Hakuodo Inc.) and Hong Kong (DDB Needham Worldwide) developing advertising strategies mainly for Western brands targeting Japan and China. He was also involved in New Product and Brand development at CLK in the UK (now Corporate Edge). Mr Piech holds a BSc Hons. Engineering Science Degree from Reading University, UK, and is fluent in German, English, Japanese, and Chinese.